Category: Media Releases

New research reveals how catalogues that are useful, interesting and offer value can influence purchase behaviours in Australia.

Source: Marketing Mag

Do you think the rise of online shopping is set to put the catalogue industry out of business? Think again, writes The Real Media Collective CEO, Kellie Northwood.

Source: B&T

The Gaia Partnership, in conjunction with TrinityP3, acted as a sponsor and workplace mentor for two students, Yao Yang and Wanting Fu, to understand the carbon impact of both the production and consumption of internet advertising. This article is an adaptation of the findings reported in an article featuring TrinityP3 Business Director, Chris Sewell, on how the students examined Greenhouse Gas emissions from Facebook.

Source: AdNews

In this digital-everything world, the power of engaging with consumers beyond sight and sound can easily get forgotten. The impact of engaging with people on such a personal level through all five senses – touch, sight, sound, smell and taste – can achieve incredible results.

Source: AdNews

BMF takes out Agency of the Year title at 27^th Australasian Catalogue Association Awards

Campaign Brief

Little Black Book

‘Best Emerging’ categories awarded at the 27^th Annual ACA Awards

AGDA

Kathmandu and Duffy Books in Homes all big names at the 27^th ACA Awards

Campaign Brief NZ

NZ Business

The Register

StopPress

Print NZ News

M+AD 

New Zealand Printer

Winners revealed for Australasian Catalogue Awards 2018  

B&T

Photo gallery of the night

B&T

27^th Annual ACA Awards attracts over 600 attendees and showcases a strongly performing print media channel

Printers Post

ProPrint

Print21 

Aldi, Myer and David Jones all big winners at the 27^th Annual ACA Awards

Inside Retail

Catalogues are still big for retail

Shopping Centre News

The Australasian Catalogue Association (ACA) is hosting their 27th annual Awards this year showcasing the best of the best across consumer marketing throughout Australia and New Zealand.

Source: Inside Retail

Great news! Due to overwhelming demand, the 27th ACA Awards Entries deadline has been extended and it is now open until Friday, 15th June. The 2018 Awards is bigger than ever and has a stronger focus on effective retail marketing and some new categories – Point of Sale, Direct Mail, Customer Insights and CSR!

Source: AGDA.

The local corner chemist has come a long way from prescriptions and glucose jelly beans to now becoming the mecca of beauty and health for customers across all demographics and the pharmacy chains are nailing it.

Source: AGDA.